Online coach refers to coaching that takes place over the internet through video or audio conferencing. The programs normally come in the form of subscription packages where the clients pay a monthly fee and receive community access, services and benefits for the duration of their membership.
Face to face and 1-1 personal training coaches tend to work on a session or hourly basis. This makes them unsuited for busy and travelling clients.
Online coach can be a great way for clients to get the help they need. It can also save time and money by providing a convenient alternative to in-person meetings. However, it’s important for coaches to be able to meet with their clients in a way that is accessible to them.
This includes using a platform that offers features like video conferencing and chat, as well as an easy-to-use user interface. It’s also important to make sure the platform has adequate security to protect client data and information.
Accessibility coaching requires subject matter expertise and a willingness to have difficult conversations with teams about their development processes. For example, if a team is not prioritizing accessibility or following design guidelines, the expert needs to be able to explain and escalate.
Online coaching allows clients to work with coaches on their own schedule, which is important as they might need to fit sessions around other commitments. For example, clients who work with a personal trainer may need support between workouts to keep them on track.
A coach’s ability to offer flexible scheduling is especially valuable if they have multiple clients in different time zones. This flexibility can also save a coach money by allowing them to charge a lower rate for their services.
Building a reputation as an online coach requires standing out from the competition and providing reliable solutions to your target audience’s urgent problems. The best way to do this is by creating content that addresses your audience’s pain points, goals, and struggles.
Getting a steady stream of quality clients is going to be the main challenge for any coach. That can be done in many ways.
Online coaching can be a great tool for keeping in touch with people who don’t want to commit to regular meetings or have hectic schedules. This can prevent them from slacking on their goals and causing frustration for the coach and client.
Online coaching also makes it easy for the coach to search through previous homework and diary entries to assess progress and common themes. This is a huge time-saver for coaches and keeps them engaged with the process and their intrinsic motivation. It can also help them stay focused on the big picture and remove any doubt that they’re moving forward towards their goal.
Whether they’re traveling for work or simply have a busy schedule, some clients struggle with accountability. This is where online coaching can come in handy, as coaches help their clients stay focused and motivated.
Many online coaches build their programs on an LMS (Learning Management System) which includes video lessons, grading, text and PDFs. This type of program makes it easy to build a structured, organized coaching plan with all the essentials.
Some coaches also set up private Facebook accountability groups for their clients to create a sense of community and help them feel supported, even if they’re working out alone in their homes or gyms across the country. This provides extra accountability and can lead to referrals, which is a great way to grow your business.
Providing a personalized experience can help you stand out from other coaches. Focus on your ideal clients, and create content that addresses their needs and pain points. This will help you get more business and build a more trusting relationship.
If you can, find ways to promote your services through popular websites and communities that target your audience. For example, if your audience is entrepreneurs or techies, consider reaching out to them on Twitter.
Managing multiple client relationships and projects can be overwhelming, especially when you’re a new coach. Using an online coaching platform like Bonsai allows you to centralize all your communications and admin work in one place, so you can save time and focus on what matters most: getting the clients! It also helps you create a consistent and professional coaching experience.